Preview Mode Links will not work in preview mode

THINK Business with Jon Dwoskin

Sep 26, 2020

As an award-winning serial entrepreneur, Paul is most excited about his current business ventures, including Innovative Billboards and actively participating in the McLaren Macomb Hospital Foundation. Paul has started 6 companies and sold 2 at very high multiples over the past 40 years. He has over 40 patents and has sold more than $100 million of products that he’s patented. Paul prides himself on innovation and personal integrity.

Innovative Billboards is a Michigan-based business and has brought together a team of creative and highly experienced engineers to create an innovative, cost-effective, and easy to use billboard system, Billboard in a Box ™ which is patent pending. This technology has weatherproof housing with a non-glare panel that mechanically scrolls up to 12 printed signs that can be easily added or removed as needed.

Billboard in a Box™ mechanically changes messages to compete with LED Billboards however it costs 3 times less than LED billboards and uses ? of the electricity. This new solution produces over 4 times more revenue than a static billboard and has a less than 2 year return on investment compared to a 5+ year return on investment from LED Billboards.